Dua Lipa, Sienna Miller and Julia Fox headline the front row of Milan Fashion Week

Copenhagen, consult. New York ready. London finished. And so the fashion pack heads to Milan, where fashion week takes place from February 21-27.

With a mountain of 200,000 condoms, it was at the Diesel show at 1:00 pm on Wednesday that the Italian fashion capital really got going for the next few days.

The denim label, which has been revamped by designer Glenn Martins, has captured the imagination of Gen-Z and had the guest list to reflect it. Who is the champion of teens right now? Jennifer Coolidge of the recent revival of The White Lotus.

And though she wasn’t around, the next best thing was. London drag queen and make-up artist Alexis Stone became the most beloved actress, creating hysteria and confusion both outside and on site as she took a seat next to Haley Lu Richardson, a royal cast member of The White Lotus.

Julia Fox also made an appearance, with a special plus, her son Valentino, who showed off every inch of influencer with his triple jean outfit. TikTok star Lucas White Smith, model Mia Regan and flashy boy band Elevator Boys took the front row.

Later, Fendi featured a much more established front row of industry legends. Donatella Versace was in attendance to support the brand’s creative director, Kim Jones, after the pair worked on Fendace’s collaborative collections for the Spring 2022 runway season.

Supermodel Winnie Harlow was also there, taking time to pose with Game of Thrones and Wednesday star Gwendoline Christie and singer Noah Cyrus.

The Prada show on Thursday afternoon drew huge crowds outside, all to catch a glimpse of the always-impressive lineup drawn by co-creative directors Miuccia Prada and Raf Simons. This season, they were not disappointed.

Dua Lipa arrived with great enthusiasm and joined British actors Sienna Miller, Claire Foy and Naomi Ackie in the show. Emma Roberts stepped out in a strapless satin gown, while Euphoria’s Hunter Schafer lit up the line in her regal lemon coat.

However, the biggest cheers went to the K and C-pop stars, who boast millions of followers and have quickly become some of the fashion house’s most valuable guests. Prada saw Korean-Canadian singer Jeon Somi and Chinese singer-songwriter Cai Xukun, also known as Kun, receive the warmest reception; the latter had fans outside waving signs with his name on them.

This week, expect viral celebrity moments from the Moschino, Gucci and Bottega Veneta shows to keep coming.

Click through the gallery above to see the best faces seen in the front row of MFW